Invitation to promoters
Turn the events you promote into parking revenue
The ParkPass Promoters program gives you a dedicated workspace for your events: publish them, sell parking around the venue, manage guest lists, and get paid automatically. It is your own dashboard — promoter tools and your events only.
Already invited?
Sign in to open your promoter dashboard, or ask our promoter partnerships team for an invitation link if you have not received one yet.
Open my promoter dashboardInvitation links are personal and expire — hop back on the email we sent you to pick up where you left off.
What the program is
A parking operation for the events you already promote
Promoters list events with ParkPass and we open parking around each venue, so attendees reserve a space before they arrive. You keep the majority of every ticket and parking transaction, and everything you run lives in one promoter workspace.
Reach drivers already heading your way
ParkPass opens verified parking around your venue, including partner lots when on-site space runs out.
Run the event from one place
Publish events, hold group parking blocks, and share guest lists with the lots handling your cars.
Get paid automatically
Revenue is split per your agreement and paid out on schedule, with every transaction recorded for you.
How onboarding works
Four steps to your promoter dashboard
- 01
Review your plan
Your invitation shows the package ParkPass assigned you, its price and what it includes.
- 02
Confirm your business details
Tell us about your events, markets and audience so parking is set up for the right venues.
- 03
Sign your promoter agreement
Signed electronically, with your signed copy archived in your dashboard.
- 04
Open your dashboard
Paid plans go through secure checkout; your promoter workspace unlocks once payment is verified.
Packages
What each package unlocks in the portal
Packages are fixed, so the portal always shows exactly what your plan includes. Prices are set by ParkPass and confirmed on your invitation.
Free Tier
Essential listing access with higher platform fees
1 event in total
- Event management
- Create & publish events
- Sales & performance analytics
- Signed agreements & documents
- Guest list management
- Priority partner support
Monthly Subscription
Create and run events month to month
Up to 3 events per month
- Event management
- Create & publish events
- Sales & performance analytics
- Signed agreements & documents
- Guest list management
- Priority partner support
Seasonal Subscription
The full event toolkit for a season
Up to 8 events per month
- Event management
- Create & publish events
- Sales & performance analytics
- Signed agreements & documents
- Guest list management
- Priority partner support
Annual Subscription
Everything, all year round
Up to 12 events per month
- Event management
- Create & publish events
- Sales & performance analytics
- Signed agreements & documents
- Guest list management
- Priority partner support